The importance of Email Hosting Services in 2018: What You Need To Know
Email hosting services have been around for a long time. However, not many people realize it because most email users rely on free email services such as Gmail, AOL Mail, and Yahoo! Mail. However, businesses and professionals may need to consider email hosting because it can have an impact in the business world. What changes are expected to affect email hosting in 2018? If you are planning to use an email hosting service in 2018, What do you need to know?
Why Use A Paid Email Hosting Service?
Before anything else, it's important to understand why anyone would want to have their own custom email. Why would they want to abandon a feature-rich and tested email service like Gmail? The reasons mostly have to do with: building credibility, strengthening the brand, and having complete control.
Businesses and professionals want to be taken seriously. Having an email address that uses the company's domain name is one way that is considered to increase credibility. This makes sense considering getting a domain name and web host isn't free. Businesses that invest in their own email hosting are most likely serious businesses.
On the other hand, having an email address with the same suffix as your business website URL is a good way to make it easier for people to remember your business. This is one way to unconsciously promote your brand name.
In addition, having your own email system guarantees you complete control. Running your own email server with your own domain may not be a simple process, but doing so gives you complete control over your email. This means you can decide how much storage to allocate and what features to use.
Advantages and disadvantages
The advantages of email hosting can basically be summarized by the reasons of using email hosting discussed above. It has to do with building credibility, reinforcing your brand name, and having complete control.
When discussing the disadvantages of running your own email server, there are a few things to keep in mind. First, a complex email server. Mail servers usually involve the use of several software components. The more functions you want, the more software you have to deal with. These include email transfer agents, email delivery agents, IMAP or POP3 servers, as well as antiviruses and spam filters.
In addition, maintaining an email server takes time. You need to constantly monitor the rules set for your spam filter and virus protection system. In addition, you should make sure that all components of your software are working properly and that your system has adequate protection.
These advantages and disadvantages have actually not changed so much over the years. In 2018, these will be the same advantages and disadvantages that you should consider when you decide whether you want to have your own email system.
Things to consider in Email Hosting Services in 2018
If you decide that you really want to have your own mail server, don't forget to check out the following features.
? Required protocols-for email flexibility, the email hosting service company you choose should be able to provide IMAP/POP and SMTP access. IMAP and POP (POP3 as well) are the protocols required to access email. IMAP is generally considered the better protocol because it's great for accessing email over multiple devices, something most email users likely do. As the UK email hosting service provider LCN emphasizes, " IMAP is the preferred way to access email through desktops, tablets, and smartphones."With POP, the email is downloaded to the device and the copy on the server is deleted, so only one device can access the received email. SMTP, on the other hand, is required for email delivery.
? Security-without further ado, your email system should be secure. Therefore, you should look for an email hosting service provider that comes with virus protection and firewall features. If the email hosting service provider also provides TLS encryption, it will be an advantage.
? Protection from Spam - this is a basic feature that should be included in an email hosting service. Make sure that the system of protection from spam provided is reliable and efficient.
Email filters-different from spam filtering, email filtering is the ability to organize or separate your emails according to rules you define. This feature allows you to sort emails as you receive them or sort emails you have received as you see fit.
Customer service - as already mentioned, setting up and maintaining your email server can be a complicated and laborious process. We don't want any obstacles or distractions that make things even more difficult, especially if you take care of everything yourself. You need to make sure that your questions, complaints and concerns will be dealt with promptly.
Other features-other features worth considering are autoresponders, email forwarding, and webmail. Autoresponders allow you to send automatic replies to emails you receive based on specific triggers. Email forwarding is a feature that allows you to forward emails that you receive at one email address to another email address that you own. This means you don't have to switch to a new email account if you want to receive emails using a different email address. Webmail, on the other hand, lets you access your inbox using a web browser, which is basically what happens when you use the web-based interface of a free email service.
A good email hosting company can provide most of these features. Regardless of your location or the location of the hosting company you choose, most companies provide similar services. You can find email hosting service providers in Indonesia, for example, with plans that include TLS encryption, autoresponders, email forwarding, spam filtering, an easy-to-use Control panel, webmail, and 24/7 support.
In 2018, the features mentioned above can be considered important, especially if the intended email user is familiar with the features offered by popular free email services such as Gmail. For comparison, here are some of the main features of free Gmail: email forwarding, spam filtering, encryption, webmail, POP3 and IMAP, and the ability to install plugins. You can also install autoresponder plugins to Gmail as well as the ability to send emails on a schedule (e.g. Boomerang plugin). Perhaps, the only striking thing that it lacks is the ability to add a domain name on its own. We recommend that you use these features as a guide in evaluating the features of the email hosting service you are considering.
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